Leading Change at Michelin's Shanghai Factory (B)
(7 pages of text)
This case series is suitable for use in graduate- and executive-level courses in general management, organizational behaviour, change leadership, authentic leadership, managing cultural differences, coaching practices and conducting business in emerging markets. The case objectives include the following:
- Determining the key success factors of leading a change process.
- Demonstrating the traits and behaviours of an authentic leader, particularly when leading change in an environment with a different culture and language.
- Identifying the difficulties that can arise from cultural differences in a JV and the guiding principles that can overcome them.
China, Large, 2008-2011
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