Ivey Publishing

Product Details

System@tic: The Race for Partners
Product Number:
9B09M047
Publication Date:
08/27/2009
Length:
13 pages (7 pages of text)
Product Type:
Case (Field)
Source:
Ivey
The international affairs manager was responsible for developing and implementing an alliance strategy for System@tic Paris Region, a pôle de compétitivé (industry cluster) based in the Paris Region, France. The critical point was that, although inter-clusteral alliances had become essential to the success of a cluster - and the firms within them, many of the world's most prestigious clusters were highly sought after and, as a result, increasingly unavailable as alliance partners. Given limited time and resources, the result appeared to be an emerging race for partners in which clusters competed with each other to establish a productive and viable inter-clusteral alliance network. Within the next two weeks, the manager's goal was to establish the outline of a plan to develop an inter-clusteral alliance network that was both achievable and productive for his cluster member firms.
Issues:
Disciplines:
General Management/Strategy,  International
Industries:
Manufacturing
Setting:
France, 2008
Intended Audience:
Undergraduate/MBA
Price:
$1.17 CAD / $1.17 USD Printed Copy
$0.00 CAD / $0.00 USD Permissions
$0.00 CAD / $0.00 USD Digital Download
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