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Ivey Publishing
Orion Bus Industries: Contract Bidding Strategy
Product Number:
9B03E005
Publication Date:
06/26/2003
Revised Date:
10/19/2009
Length:
5 pages
Product Type:
Case (Field)
Source:
Ivey
Orion Bus Industries is a manufacturer of transit buses that are purchased by transit authorities across North America. The majority of Orion's sales are made through competitive bidding processes. The company's goal is to either increase margins while maintaining sales levels or to increase the total volume of sales. The chief executive officer would like to know whether historical contract bidding data can be used to improve the success of future bids for bus contracts.
Issues:
Decision Analysis; Bidding; Linear regression; Risk Analysis; Regression Analysis
Disciplines:
Management Science
Industries:
Manufacturing
Setting:
Canada, Large, 2002
Intended Audience:
Undergraduate/MBA
Price:
$3.95 CAD / $3.95 USD Printed Copy
$3.40 CAD / $3.40 USD Permissions
$3.40 CAD / $3.40 USD Digital Download
Associated Materials
Supplements: 7B03E005 (42 KB)
Translations: Simplified Chinese (6 pages)
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