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WestJet: A New Social Media Strategy

We chat with case author Derrick Neufeld about the evolution of social media strategy in the airline industry.

Andreas Schotter

California Case Workshop

Join us in Anaheim!

June Cotte

New Video Series

in this free new resource hear from case experts about using cases.

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A student guide to writing a great business case

Invaluable new resource for instructors assigning case writing as a class assignment

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Welcome ESMT!

We are pleased to announce that the ESMT case collection has been added to the Ivey Publishing library.

Express Order
Already know the product number? Express Order will get you there faster.
Featured Ivey Case
Product Number: 9B16M171
Publication Date: 10/21/2016
Length: 13 pages
New Products
Best Sellers
Mokhalles Mehdi, Syed Yassir Rizvee
Product Number: 9B16A056
Publication Date: 10/24/2016
Length: 9 pages
Julian Harrison, Stefanie Beninger
Product Number: 9B16M177
Publication Date: 10/24/2016
Length: 12 pages
Michele K. Masterfano
Product Number: 9B16M178
Publication Date: 10/24/2016
Length: 6 pages
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