The Zurna Lubb Hotel, Lazistan
(7 pages of text)
Case (Gen Exp)
A management consultant had a bad experience at a globally branded luxury hotel in Zurna City, Lazistan. After writing a candid online review of the hotel, the consultant found himself embroiled in an altercation when the hotel management lashed out and tried to discredit him by complaining to his organization.
The case is best suited for use in classes on leadership and entrepreneurship, strategic management, international management, hotel management, and management consulting. The case gives students the opportunity to understand and apply a business dashboard, Goleman’s six leadership styles, and life cycle analysis.
Accommodation & Food Services
Georgia, Medium, 2016
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