Ivey Publishing

Product Details

Re-Matt Inc.: Scaling the Mattress Recycling Operations
Product Number:
9B17D023
Publication Date:
12/05/2017
Revised Date:
12/05/2017
Length:
10 pages (6 pages of text)
Product Type:
Case (Field)
Source:
Ivey
In January 2017, the owner of Re-Matt Inc. (Re-Matt), a mattress recycling operation, was considering the way forward for the business he had developed in the city of Calgary, Alberta. Re-Matt was a unique enterprise in Alberta where municipalities, both urban and rural, had been categorizing mattresses as waste, and sending them to landfills for disposal, for decades. Re-Matt’s business was diverting used mattresses from landfills and recycling them by routing their individual components back into the economic streams and recovering value. The company had reached an annual revenue of CA$500,000 in just two years. Its owner was now weighing his options with respect to scaling up Re-Matt’s operations, as well as trying to identify ways of differentiating Re-Matt from its potential competition.
Learning Objective:
The case can be used in undergraduate and graduate programs focusing on marketing, retailing and technology management.
Issues:
Disciplines:
Operations Management,  Entrepreneurship
Industries:
Other Services
Setting:
Canada, Small, 2017
Intended Audience:
Undergraduate/MBA
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
You Might Also Like...

Save In: