Ivey Publishing
Colin's Car Detailing
Product Number:
9B14M008
Publication Date:
03/13/2014
Revised Date:
03/13/2014
Length:
8 pages (7 pages of text)
Product Type:
Case (Field)
Source:
Ivey
The owner and founder of a small, independent car-detailing service considers several opportunities for his upcoming busy season. These opportunities include expanding the company’s services, purchasing a truck and becoming a mobile auto detailer, franchising the business or selling the business to pursue other work for the summer. With his undergraduate studies beginning in September, the owner’s top priority is to earn enough money to pay for tuition and to sustain himself during his first year at university.
Learning Objective:
  • Evaluating and prioritizing a manager’s personal and professional goals.
  • Illustrating how a company’s corporate capabilities can constrain its strategic alternatives.
  • Demonstrating the impact of external factors on a company’s strategy.
Issues:
Disciplines:
General Management/Strategy
Industries:
Other Services
Setting:
Canada, Small, 2014
Intended Audience:
Intro/Undergraduate
Price:
$3.15 CAD / $3.10 USD Printed Copy
$2.65 CAD / $2.62 USD Permissions
$2.65 CAD / $2.62 USD Digital Download
You Might Also Like...

Save In: