Goodwin Sporting Goods (Simplified Chinese)
(3 pages of text)
Case (Gen Exp)
The case focuses on succession planning for a successful family business that has reached a crossroads in which different family members have different stakes in the outcome of the business. The president of Goodwin Sporting Goods is 66 years old, has health concerns, and is concerned about how to finance his retirement. He also has three children who rely on the business for financial support. He must make some tough decisions that will affect both the business and his family.
United States, Small, 2011
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