Sears Canada (B)
(2 pages of text)
This case is well suited for an undergraduate or MBA class aimed at examining change management processes related to sustainability. It can also be positioned at the beginning of an environmental management course aimed at understanding the basics of sustainability: clarifying the concepts and definitions related to sustainability initiatives, identifying the metrics related to carbon-footprint reduction, coping with the cross-functional nature of sustainability and the marketing green initiatives in the context of a large retailer.
Canada, Large, 2009
$3.15 CAD / $3.10 USD Printed Copy
$2.65 CAD / $2.62 USD Permissions
$2.65 CAD / $2.62 USD Digital Download