Ivey Publishing

Product Details

From the Dean: The True Meaning of Innovation
Product Number:
9B11TB08
Publication Date:
03/01/2011
Length:
4 pages
Product Type:
Article
Source:
Ivey Business Journal
Bring up the topic of innovation and often the conversation will soon revolve around a cool, new gadget or an exciting start-up company with a revolutionary idea.-- If the talk is about the challenge of innovation, it usually focuses on developing something new, original and radically different. -- As the Institute for Competitiveness and Prosperity points out in its recent report, innovation has now become synonymous with invention, when invention is just part of the process of innovation.
Issues:
Disciplines:
General Management/Strategy
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download

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