Air Deccan (A): Changing the Face of Indian Aviation
(7 pages of text)
The founder and chief executive officer of Air Deccan, India's first low-cost airline, ponders the imminent launch of the airline. His mind goes back to his passion and vision of empowering every Indian to fly, a bold dream in a country of one billion people who travelled predominantly by buses and trains. Would Air Deccan fly?
Transportation and Warehousing
India, Medium, 2003
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