Ivey Publishing
Non-territorial Offices at Semco
Product Number:
9B06M003
Publication Date:
02/06/2006
Revised Date:
09/17/2009
Length:
13 pages (9 pages of text)
Product Type:
Case (Field)
Source:
Ivey
This case describes the history of a non-traditional business group, Semco, starting from the 1980s, when Ricardo Semler assumed responsibility for the company and triggered a genuine revolution in terms of management practices. Since then, Semco's workforce has grown from 90 to 2,500 employees and its annual turnover climbed from US$4 million to US$160 million in 2001. The secret for transforming a conventional workplace into an unconventional hive was given: giving up control.
Issues:
Disciplines:
General Management/Strategy,  International,  Entrepreneurship
Setting:
Brazil, Large, 2001
Intended Audience:
Undergraduate/MBA
Price:
$4.25 CAD / $4.25 USD Printed Copy
$3.75 CAD / $3.75 USD Permissions
$3.75 CAD / $3.75 USD Digital Download
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