Ivey Publishing
Communications Challenges at UWO
Product Number:
9B04C028
Publication Date:
09/20/2004
Revised Date:
10/09/2009
Length:
10 pages (6 pages of text)
Product Type:
Case (Field)
Source:
Ivey
The director of communications at a large university has reviewed results of a communication survey completed by employees. He is pleased that the overall results were favourable, but is concerned with comments in a recent employee newsletter that provided negative feedback of the survey. It is the director's responsibility to take the results of the research and develop a formal communications plan, but as he compares the study findings to the article is confused as to how he should tackle the problem.
Issues:
Disciplines:
Organizational Behaviour/Leadership
Industries:
Educational Services
Setting:
Canada, Large, 2004
Intended Audience:
Undergraduate/MBA
Price:
$4.25 CAD / $4.25 USD Printed Copy
$3.75 CAD / $3.75 USD Permissions
$3.75 CAD / $3.75 USD Digital Download
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