Ivey Publishing

Product Details

For the Love of Good Food: The pLateTrace Project (B)
Product Number:
9B09E007
Publication Date:
07/09/2009
Length:
11 pages (6 pages of text)
Product Type:
Supplement
Source:
Ivey
This (B) case to For the Love of Good Food: The pLateTrace Project (A), product #9B09E006, allows students to synthesize their findings and assessments from the (A) case to recommend a viable, financially sustainable technology-based solution that generates long-term benefits for the multiple parties who would be involved. Given the current focus on local food and environmental responsibility, pLateTrace is a very relevant case that raises awareness for tremendous untapped opportunities to marry improving existing supply chain models with environmental stewardship.
Issues:
Disciplines:
Entrepreneurship,  General Management/Strategy,  Information Systems,  Marketing
Industries:
Accommodation & Food Services,  Agriculture, Forestry, Fishing and Hunting
Setting:
Canada, 2008
Intended Audience:
Undergraduate/MBA
Price:
$3.15 CAD / $3.10 USD Printed Copy
$2.65 CAD / $2.62 USD Permissions
$2.65 CAD / $2.62 USD Digital Download
Associated Materials
Use With: 9B09E006 (16 pages)
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