Product Details
Julie Dempster (A)
Product Number:
9B03C011
Publication Date:
05/01/2003
Revised Date:
10/17/2009
Length:
5
pages
(5 pages of text)
Product Type:
Case (Field)
Source:
Ivey
A black Canadian woman is hired as vice-president of marketing and brand positioning for an Amsterdam-based computer software company. Shortly after joining the firm she encounters a number of cross-cultural and equality issues. She must decide whether or not to renew her contract with the company. The supplement case, Julie Dempster (B), product 9B03C012 outlines her decision.
Issues:
Disciplines:
Organizational Behaviour/Leadership,
International
Industries:
Other Services
Setting:
Netherlands, Small, 2002
Intended Audience:
Undergraduate/MBA
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
Associated Materials
Supplements:
9B03C012
(1 page)
You Might Also Like...
-
Nidhi S. Bisht
Publication Date: 8/24/2020
Length: 10 pages
-
Matthew Sooy, Lauren Iuliani, W. Spencer Ashby
Publication Date: 8/06/2020
Length: 5 pages
-
Renate Kratochvil, Christina Schweiger
Publication Date: 1/16/2020
Length: 9 pages