Ivey Publishing

Product Details

TVOntario
Product Number:
9B01M041
Publication Date:
07/11/2001
Length:
22 pages
Product Type:
Case (Field)
Source:
Ivey
TVOntario is a non-profit television station owned by the Ontario government that provides educational programming commercial-free. TVOntario is recognized as a world leader in quality educational programming for all ages as well as providing programming on important issues within the province. However, the television broadcasting industry is very competitive, and larger networks have greater cash flows to produce programs that encourage advertising and increase revenues. TVOntario's Sales and Licensing Department revenues continue to decline, and the managing director of revenue and development is faced with determining the future of the department. The station's board of directors has put pressure on him to make a decision and he needs to come up with a plan before they decide to shut the department down.
Issues:
Disciplines:
General Management/Strategy
Industries:
Arts, Entertainment, Sports and Recreation
Setting:
Canada, Medium, 2001
Intended Audience:
Undergraduate/MBA
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
Associated Materials
Translations: French (24 pages)
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