Ivey Publishing
WaveRider Communications Inc.: The Wireless Last Mile
Product Number:
9B01E008
Publication Date:
03/06/2001
Revised Date:
12/18/2009
Length:
12 pages (6 pages of text)
Product Type:
Case (Field)
Source:
Ivey
WaveRider Communications, Inc. was a Toronto-based company with a mission to become the leader in global wireless technology by developing, selling and supporting products that enabled wireless Internet service providers. It recently launched market its Last Mile Solution, offering Internet service providers the opportunity to provide wireless Internet access at broadband speeds in the unlicensed 2.4 gigahertz spectrum. The wireless Internet access industry was relatively untapped and WaveRider's vice-president of marketing wondered whether the company, as it started its growth phase, should seek an alliance with a competing technology company. To determine the feasibility of this idea, he needed to classify the competition, review the customer barriers and evaluate which technology was the best fit.
Issues:
Disciplines:
Entrepreneurship,  Information Systems
Industries:
Administrative, Support, Waste Management and Remediation Services
Setting:
United States, Canada, Medium, 2000
Intended Audience:
Undergraduate/MBA
Price:
$4.25 CAD / $4.25 USD Printed Copy
$3.75 CAD / $3.75 USD Permissions
$3.75 CAD / $3.75 USD Digital Download
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