Ivey Publishing

Product Details

Electronic Child Health Network
Product Number:
9B00B001
Publication Date:
05/09/2000
Revised Date:
01/07/2010
Length:
13 pages (7 pages of text)
Product Type:
Case (Field)
Source:
Ivey
A non-profit manager faces a challenge in how to grow a network of informational services to patients, their parents and medical practitioners, including allied health professionals. To date, this service has been free. Should it now be priced, and if so, how and at what price? The service also links five hospitals who can share diagnostic information for greater system efficiency. All of these hospitals put up seed money for the development of the network. How to grow this business is the challenge, including marketing, organizational structure, pricing and operational concerns.
Issues:
Disciplines:
Accounting
Industries:
Health Care Services
Setting:
Canada, Large, 1999
Intended Audience:
Undergraduate/MBA
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
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