Ivey Publishing
Hyperion Aurora Trust
Product Number:
9A96B026
Publication Date:
03/13/1996
Revised Date:
02/05/2010
Length:
7 pages (6 pages of text)
Product Type:
Case (Field)
Source:
Ivey
A newly hired product manager at CIBC Securities Inc., one of the largest mutual fund administrators in Canada, is asked to develop an innovative equity mutual fund. In addition to examining the current product offering of the bank as well as the competition, she must examine the needs of the key stakeholders in this project. She realizes that it may prove difficult to make everyone happy. Among other suggestions she makes to the CEO, the proposed pricing structure of the new mutual fund is unprecedented and could prove to reshape the industry.
Learning Objective:
  • To provide an opportunity for students to examine and understand the pricing structure of the mutual fund industry.
This case may be used in conjunction with the Note on the Canadian Mutual Fund Industry. The accompanying note provides students with a comprehensive review of the mutual fund industry as background support for the case.
Issues:
Disciplines:
Finance
Industries:
Finance and Insurance
Setting:
Canada, Large, 1993
Intended Audience:
Undergraduate/MBA
Price:
$4.25 CAD / $4.25 USD Printed Copy
$3.75 CAD / $3.75 USD Permissions
$3.75 CAD / $3.75 USD Digital Download
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