Ivey Publishing
Cenabal (A)
Product Number:
9B08M020
Publication Date:
08/14/2008
Length:
3 pages (3 pages of text)
Product Type:
Case (Field)
Source:
Ivey
The owner of Cenabal, faced an important decision. She had received an offer from two investors on the television show The Dragon's Den. She wondered if it would be wise to give up 50 per cent control of her organic salad dressing and bread dipping business in return for their $200,000 investment. Would losing a considerable amount of control over the business be worth gaining access to capital and their notable business experience? The supplements Cenabal (B) and (C) look at subsequent events.
Issues:
Disciplines:
Entrepreneurship,  General Management/Strategy
Industries:
Manufacturing
Setting:
Canada, Small, 2006
Intended Audience:
Undergraduate/MBA
Price:
$4.25 CAD / $4.25 USD Printed Copy
$3.75 CAD / $3.75 USD Permissions
$3.75 CAD / $3.75 USD Digital Download
Associated Materials
Supplements: 9B08M021 (2 pages) 9B08M022 (2 pages)
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