Ivey Publishing

Product Details

Fast Eddie's
Product Number:
9A94B008
Publication Date:
06/21/1994
Revised Date:
02/19/2010
Length:
24 pages (5 pages of text)
Product Type:
Case (Field)
Source:
Ivey
Over seven years, the owner of a highly successful drive-through, take-out hamburger chain has built his business and knew that there was a tremendous potential for the idea. He was unsure whether to expand by opening additional company-operated stores (using retained earnings), or by establishing a franchise system. Two Excel spreadsheets are available; one for the student, product 7A94B008 and one for the instructor, product 5A94B08.
Learning Objective:
The objectives of the case are to: teach students how to design a franchise agreement; how to evaluate the financial implications of setting up a franchise; how to use a spreadsheet to assist with the analysis.
Issues:
Disciplines:
Entrepreneurship,  Finance
Industries:
Accommodation & Food Services
Setting:
Canada, Medium, 1994
Intended Audience:
Undergraduate/MBA
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
Associated Materials
Supplements: 7A94B008 (163 KB)
Translations: French (27 pages)
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