Ivey Publishing

Product Details

British Broadcasting Corporation: Under Fire for Gender Pay Inequality
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Publication Date:
Revised Date:
10 pages (5 pages of text)
Product Type:
Case (Pub Mat)
On January 10, 2020, Samira Ahmed, a British Asian woman, won a landmark gender discrimination case against the British Broadcasting Corporation (BBC). Ahmed’s emphatic victory was a major setback for the BBC, which had been facing accusations of inequities since 2017, after it released the salary details of its top earners and a gender pay gap report showing major disparities in the way men and women were paid. Tony Hall, the BBC’s director general, had pledged to close the gender pay gap by 2020 or sooner, assuring that work was already underway. Was Hall heading in the right direction to crack down on gender inequality? What could Hall do to be at the forefront of change on gender equality?
Learning Objective:
The case is intended for use in undergraduate- and graduate-level courses on diversity management, compensation management, or human resource management. The case is also suitable for use in management development programs and executive modules. By working through the case and assignment questions, students will be able to do the following:
  • Become acquainted with the prevalence of cases of unequal pay, despite laws prohibiting such practices.
  • Understand unequal pay as a part of the wider problem of the gender pay gap.
  • Understand challenges encountered in developing organizational processes to address deep-rooted discriminatory practices.
  • Appreciate the importance of transparency in closing the gender pay gap and unequal pay.
  • Gain an understanding of potential solutions for eliminating gender-based pay differentials.
Organizational Behaviour/Leadership,  International
Information, Media & Telecommunications
United Kingdom, Large, 2020
Intended Audience:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
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