Ivey Publishing
Rehabilitation Alliance Hong Kong: Next Step Forward
Product Number:
9B08M026
Publication Date:
05/30/2008
Length:
15 pages (6 pages of text)
Product Type:
Case (Field)
Source:
Ivey
The case describes the unique business model of Rehabilitation Alliance Hong Kong (RAHK) beginning with its strategic alliance with Dairy Farm to run 7-Eleven convenience stores, with an aim to create job opportunities for its disabled members. The two managers then try out other forms of business, but they are not commercially effective. The case explores the challenges of managing a cooperative relationship with a social conscience and achieving social enterprise sustainability through innovation.
Issues:
Disciplines:
Entrepreneurship,  General Management/Strategy,  International
Industries:
Social Advocacy Organizations
Setting:
Hong Kong, Medium, 2007
Intended Audience:
MBA/Postgraduate
Price:
$5.30 CAD / $5.00 USD Printed Copy
$4.50 CAD / $4.25 USD Permissions
$4.50 CAD / $4.25 USD Digital Download
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