News & Events

Ivey’s 39 Country Initiative makes educational materials more accessible
Thanks to the Ivey Business School’s 39 Country Initiative, countries including Ethiopia, Haiti and Cambodia now have the educational resources to give their students a modern business education. Read more

LEGO Group: Building Strategy
“The case is engaging and rewarding for students because, firstly, it’s fun. Who doesn’t love LEGO? Secondly, it’s complex: the threats are real, the opportunities are not guaranteed. Finally, the affection the students have for the company is important; this leads to a very surprising discussion when students realise how many products – things that they hold personally dear – are sacred to them and therefore difficult to deal with dispassionately. It’s fun for them to realise how hard it is to critically analyse a product when you love it. In contrast, when teaching other cases, I often find students are too dispassionate! The LEGO case makes for an interesting comparison.” Read more

Congratulations to the winners of the 2013 ISB-Ivey Global Case Competition
Launched in 2010, Ivey Business School at Western University in partnership with the Centre for Teaching, Learning, and Case Development at the Indian School of Business (ISB), hosted the ISB-Ivey Global Case Competition to create a repository of high-quality, real world cases about Indian businesses. The top cases will be available for purchase from Ivey Publishing. Please visit Ivey India to view the results of the case competition.

Case Method Workshops
Whether you are an inexperienced case writer or are eager to improve your classroom performance, case writing and teaching workshops are an excellent way for you to gain confidence and expertise in the case methodology. Contact any of the award-winning authors and experienced faculty from various countries listed here to learn how you can create a more enriching environment for your students. Recent workshop dates:

• December 2-3, Case Teaching, University of British Columbia
• November 29-30, 2013, Case Teaching, University of British Columbia
• November 12-13, City University of Hong Kong, Hong Kong
• November 5-6, Sun Yat-Sen University, Guangzhou
• July 25-26, Case Teaching, China Resources (Holding) Company, Hong Kong
• July 22-23, Case Teaching, Shanghai University of Finance and Economics, Shanghai
• July 20, Case Teaching, Confucian College, Beijing
• July 18-19, Case Writing, Tsinghua University, Beijing
• July 15-17, Case Teaching, Tsinghua University, Beijing
• July 1-3, Case Writing, INSEAD, France

Dr. Robert Kennedy as next Dean of Ivey Business School
Professor Kennedy comes to Ivey immediately following a 10-year career at theUniversity of Michigan’s Ross School of Business where he has served in multiple roles that include Executive Director of the William Davidson Institute, Director of the Ross School Global Initiative, and the Tom Lantos Professor of Business Administration.

At Ross, Bob has publishedmore than 50 cases and notes used in the School’s international business curriculum. Prior to his tenure at Michigan, Bob was a member of faculty at the Harvard Business Schoolfrom 1995 through 2003. During that time, he published more than 60 case studies and notes onbusiness issues in emerging markets. Read the full story here.

Eye on Asia
"What does the growth of Asia mean to a business student today? It's the future," said De Silva. "Their ability to interact, be relevant and do business in the context of a global economy and, particularly in Asia, is going to be incredibly important." De Silva is part of a team that is examining best practices from around the world when it comes to being successful in Asia. It is also examining the barriers in Canada to greater interaction with Asia, such as language. Read more and watch a 2-minute interview with Jan De Silva, Dean, Ivey Asia, on how businesses can make the most of the opportunities Asia offers.

Ivey cases win 2012 EFMD Case Competition
We are pleased to announce that the following Ivey cases won the first phase of the 2012 EFMD Case Writing Competition. Over 200 cases were submitted by authors from 30 countries to this prestigious case competition. The goal of the competition is to facilitate quality case writing involving European companies and institutions as well as topics concerning other geographical or subject areas which are generally underrepresented among available sources.

Winning cases have been entered into the "Best of the Best" category and the overall winner will be announced in April. Congratulations to all!

1. Chabros International Group: A World of Wood, Paul W. Beamish, Bassam Farah (MENA Business Cases)
2. Veja: Sneakers With a Conscience, Oana Branzei, Kim Poldner (Latin American Business Cases)
3. Bayer CropScience in India (A): Against Child Labor, Charles Dhanaraj, Oana Branzei, Satyajeet Subramanian (Indian Management Issues and Opportunities)
4. Launch of Durra: Women in Islamic Banking, Alexandra Roth, David T.A. Wesley (Euro-Mediterranean Managerial Practices and Issues)
5. Danfoss - Global Manufacturing Footprint, Torben Pedersen, Jacob Pyndt (Supply Chain Management)
6. Novo Nordisk: Managing Sustainability at Home and Abroad, Jette Steen Knudsen, Dana Brown (Corporate Social Responsibility)

The following runners-up will receive a special Highly Commended mention from the judges due to its outstanding quality:

1. Tata Power: Corporate Social Responsibility and Sustainability, Rama Deshmukh, Atanu Adhikari (Indian Management Issues and Opportunities)
2. Scholtes Waterservices, Vanessa M. Strike, Lisa Barendse (Family Business)
3. The Beauty of Sorbet, Margaret Sutherland, Verity Hawarden (African Business Cases)

Extraordinary asset for management education in China
With thanks to Western student volunteers translating cases from English to simplified Chinese, an additional 150 Ivey cases have been translated by students volunteering with the Case Translation and Publication Project (CTPP) launched last fall by Ivey’s Asian Management Institute (AMI). Each term, participating students from various Western faculties tackle a new batch of cases. Another 107 case translations are already underway.

“There are a lot of winners in this. Students in China now have access to Ivey-quality content in their first language. It is also great work experience for the students here,” said Ivey Professor Paul Beamish, who is also Executive Director of Ivey Publishing and Director of AMI.

Thanks to the boost from CTPP, Ivey Publishing now has more than 600 cases available in Simplified and Traditional Chinese and is the largest distributor of Asian management cases. “If we can keep this going and translate the whole case collection, we’ll have an extraordinary asset for management education in China and for Ivey itself,” said Beamish. Read the full story here.

What students learn from FLYHT: Crossing the Chasm
Case studies are a way for students to take all the theory they learn in class and apply it to actual challenges that managers have faced in the real world. In a recent interview with the Globe and Mail, assistant professor, Brian Anderson from the Richard Ivey School of Business outlines how to use Ivey case, FLYHT: Crossing the Chasm to build the students’ decision making abilities. Read the full story here.

NEW! Coursepack Builder
Create a custom resource that can be downloaded instantly from the Ivey Publishing website. Log In to use our Coursepack Builder tool to assemble cases, articles & technical notes from the Ivey collection, or any of the other collections available through Ivey Publishing. To assist with your coursepack preparation, we have prepared the following video series:

• Part 1 - Creating Coursepacks
• Part 2 - Building Your Coursepack
• Part 3 - Finding & Adding Products to a Coursepack
• Part 4 - Changing the Order of Items, Editing & Previewing Your Coursepack
• Part 5 - Activating & Purchasing the Coursepack
• Part 6 - Managing the Coursepacks: Deleting, Re-Using & Archiving
• Part 7 - Adding Delegates

India Case Initiative
Academic institutions based in India can save over 50% on the acquisition of Ivey content with the purchase of a subscription which includes:

• Unlimited access to the complete Ivey collection.
• Reduced fee for complete access to over 3,800 active cases (virtually all with teaching notes), over 650 Ivey Business Journal articles, and over 245 technical notes.
• Over 250 cases set in India—more than in any other case collection.
• A new Ivey-registered case about India each week.
• Enough content to fill an entire course or program—from one of the leading distributors of comprehensive, field-based, decision-oriented business cases in the world.
• Preferential access to case teaching workshops from Ivey faculty organized through our Ivey-India office in Mumbai.
• Invitations to future case method question and answer sessions at major conferences which will be hosted by Ivey Professor Paul Beamishand/or Ivey Adjunct Professor Charles Dhanaraj.
• Ivey Publishing staff devoted to assist faculty who need help finding cases that meet their needs.

Contact Ivey Publishing for details.

Are you ready? Let Ivey Publishing help you prepare for the term ahead.

• Email us your course outline. We have dedicated staff available to assist faculty in finding cases that meet the needs of their courses.
• Browse the catalogue - Ivey cases are authored by faculty from around the world, providing a wealth of perspective on a variety of business issues. Use our powerful online search tools to search over 23,000 products available in all major business disciplines.
• CourseMate - check out which Ivey cases your peers have used recently.
• Cases by Theme - view Ivey cases already tagged to popular topics.
• CaseMate - use this popular resource to see which Ivey cases have been matched to hundreds of textbooks.
• Download - review the full content of cases and teaching notes online.
• Coursepack Builder - with enough content for an entire course, you can customize your coursepack for students to download instantly.

Ivey Publishing provides high-quality business case studies that are globally focused, have clear decision points, are concise, comprehensive and competitively priced.

Ivey cases are also available anywhere, anytime through Apple's iBookstore. Over 500 cases are currently available, with newer cases to be added regularly. Articles from the Ivey Business Journal will also be available through the iBookstore. More >>

Service Learning in Africa
In a service-learning extension of Ivey Publishing’s “39 Country Initiative,”  eighteen 4th year HBA students from Ivey visited four universities in Africa to learn about business in Africa while also engaging in peer to peer teaching of Ivey business case studies.  While there, the students successfully delivered a course to their peers, undertook case writing with partner faculty and conducted interviews with business people engaged in the informal economy.  A Case Teaching Workshop was also taught by Professor Nicole Haggerty at All Nations University to 22 faculty participants from 9 institutions across Ghana.

The 39 Country Initiative makes Ivey Publishing’s case library available for free to faculty members in 39 countries with a per capita GDP of less than $2,000 per year.  Participants in this initiative continue to show interest and provide excellent response, and it is hoped this initiative will help to improve management education by providing quality content for instructors and students.

Ivey emerges as the leading producer of India-based cases with more than 200 cases available
Ivey Publishing reached a milestone recently of having more than 200 India-based cases in the Ivey case collection. We now have the largest collection of recent business case studies about the region in the world. Roughly one new India-based case will be added to the collection each week in the future. With a commitment to providing high quality cases for use in India, our growing collection provides students with comprehensive cases that reflect the changing Indian business environment. Read press release.

Ivey's high quality India cases span across a variety of business areas ranging from strategy, leadership, marketing, organizational behavior, entrepreneurship, and branding among other highly relevant functional disciplines. The strategic partnerships with leading Indian business schools will foster new initiatives and have a profound effect on teaching business in India on Ivey's learning about the country.

Top 5 India cases

1. Eli Lilly in India: Rethinking the Joint Venture Strategy
2. Swatch and the Global Watch Industry
3. Dabbawallahs of Mumbai (A)
4. Infosys: The Challenge of Global Branding
5. Louis Vuitton in India

Please click here for a list of abstracts of our India case collection.

Ivey Award Winners
Ivey Business Schools' James A Erskine, Michiel R Leenders and Louise A Mauffette-Leenders scooped the Outstanding Contribution to the Case Method award recently presented by the European Case Clearing House during the 2012 annual case award ceremony.

Carol Stephenson, Dean of the Richard Ivey School said, “The award of Outstanding Contribution to the Case Method gives worthy recognition to three remarkable individuals who have dedicated so much of their lives to teaching people worldwide how to get the most out of cases. Jim, Mike and Louise have conducted more than 400 case writing and case teaching workshops for thousands of participants in more than 50 countries over the past 40 years. Their work is at the heart of the great case tradition we have developed at Ivey and the school is delighted at this recognition.” Congratulations on their achievement!

In addition, the case entitled Louis Vuitton in Japan, authored by Justin Paul, won an award in the Entrepreneurship case category.

Best Selling Cases
Ivey cases are used by thousands of academics at business schools around the world. Each year, Ivey Publishing recognizes the authors of its best selling cases. These cases are included in our collection of best sellers which features a variety of case studies across all disciplines. Following is our top 10 best selling cases for 2010-2011:

1. Starbucks, Mary M. Crossan, Ariff Kachra
2. Research in Motion: Managing Explosive Growth, Rod E. White, Paul W. Beamish, Daina Mazutis
3. Molson Canada: Social Media Marketing, Deborah Compeau, Israr Qureshi
4. IMAX: Larger Than Life, Anil Nair
5. ECCO A/S - Global Value Chain Management, Bo Nielsen, Torben Pedersen, Jacob Pyndt
6. FIJI Water and Corporate Social Responsibility - Green Makeover or Greenwashing?, James McMaster, Jan Nowak
7. Mattel and the Toy Recalls (A), Hari Bapuji, Paul W. Beamish
8. Rogers' Chocolates (A), Charlene Zietsma
9. Eli Lilly in India: Rethinking the Joint Venture Strategy, Charles Dhanaraj, Paul W. Beamish, Nikhil Celly
10. Entrepreneurs at Twitter: Building a Brand, a Social Tool or a Tech Powerhouse?, Simon Parker, Ken Mark

Empowering Business Educators
University faculty members in 39 countries with per capita GDP of less than $2,000 a year will now be able to use all cases from Ivey Publishing's catalogue of more than 8,000 cases at no charge. More >>

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